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Sunday, June 8, 2008

What are you reading?

I love books. I buy more than I can ever possibly read. Silly? Maybe. I'm actually agonizing over what books to take on vacation -- not because there is no choice, but because I know I'll leave a good book behind. I am leaning toward The Collected Stories of Amy Hempel, one of the NY Times "Best Books of 2006," and David Halberstam's The Best and the Brightest, a book I should have read long ago. Or I may go back to Presidential Courage by Michael Beschlosss, a reminder that leaders must make very difficult difficult decisions and also deal publicly and graciously wither persistent critics. What are you reading?



At June 11, 2008 at 11:10 AM , Anonymous Brad J Ward said...

Here are my 'suggested reads' for Summer 2008:

The Big Moo - Seth Godin

The Long Tail - Chris Anderson

Small is the New Big - Seth Godin

Fat Envelope Frenzy - Joie Jager-Hyman

Meatball Sundae - Seth Godin

Groundswell - Charlene Li and Josh Bernoff

Join the Conversation - Joseph Jaffe

Here Comes Everybody - Clay Shirky

The Millenials go to College - Strauss and Howe

At June 12, 2008 at 6:28 AM , Anonymous Ed Wojcicki said...

Hey Brad, good to hear from you. The Big Moo is indeed on my list. I love Seth Godin's stuff and his blog -- have you ever sin his book on story telling called All Marketers are Liars?


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